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Grower Marketing Committee Meeting

August 23, 2017 @ 12:00 pm - 2:00 pm

Grower Marketing Committee
Meeting Notice and Agenda
Sent and Posted August 11, 2017

The Grower Marketing Committee of the Lodi Winegrape Commission will meet:

Date: Wednesday, August 23, 2017
Time: 12:00 P.M.
Place: LWC Office, 2545 W. Turner Rd., Lodi CA

The agenda for the meeting is as follows:
1. Call to order
2. Roll call and establishment of quorum
3. Review July 26, 2017, meeting minutes
4. Public Comment on Items Appearing on the Agenda
5. Grape Marketing Activities
o Reallocating funds into Program Management for Winegrape Marketing Coordinator
o Action Item
6. Brand Identity—
• Separating Lodi Brand from LoCA Advertising Campaign
o Action Item
7. Advertising Campaign
8. Public Relations Update
9. Market Research
10. Reports from Other Committees
11. Public Comment on Items Not Appearing on the Agenda
12. Agenda Items for Future Meetings
13. Set next meeting date
14. Adjourn

Action may be taken on any of the items listed above. Questions regarding the meeting should be directed to Ben Kolber (367-8996), Kendra Altnow (403-8500) or Stuart Spencer (367-4727). Persons


August 23, 2017
12:00 pm - 2:00 pm


Lodi Winegrape Commission
2545 West Turner Road
lodi, CA 95242 United States
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